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Bulk SMS - A Great Tool for Growing Business

Bulk SMS - A Great Tool for Growing Business

Today, I want to introduce to you a tool that you greatly need, if you want to grow business.

It is the BULK TEXT MESSAGING or BULK SMS marketing

Bulk messaging is a means of sending text messages (SMS from the web to people’s cell phones) to more than two persons at the touch of a button. The number of persons that can receive these messages can be up to 10000. Using this tool can save you tons of money. Research shows that people are more likely to see, read and act on messages through their phones than in newspapers, flyers, radio etc. Most of all people get the message and read it, on the go. 

Benefits of using SMS for marketing purposes;

For Business PurposesRetain and get new customers; This is easy. After executing transactions between you and the customer, you can send short messages, informing them about the completion of the transaction. Where the goods / services is set for delivery or had been delivered. You can simply send messages to the clients , safely and intact.

Additionally, where goods / services could not be delivered as scheduled, probably due to bad weather or circumstances beyond your control, a message sent to the customer stating the challenges you have will increase and retain confidence of the customer concerning your services. This shows that you have the interest of the customer at heart. This act retains customers and most of all, those patronizing you for the first time, will always want to come back. Remember the customer is king.

The reason why I open a Guarantee Trust Bank account in 2006, was because of their SMS transaction alerts. That services was not a common practices then.

 Launch Sales Promotion Packages; The sole aim of conducting sales promotions is to increase sales and monitor consumer behavior. During Sales promotion, awareness of the product is enhanced. Sending text messages to prospective consumers is cheap and the possibility of consumers seeing the text and taking action is high.

 It Saves Costs; Sending messages through your GSM phones is more expensive and stressful, especially when sending to many people. With bulk messaging you can save up to 70% by using the service. With bulk messaging, messages can be sent from the Internet to all Networks operating in Nigeria, and wait for this; at up to 70% price lower. Compare with what GSM operators charge. Additionally, these messages can also be sent to networks operating outside Nigeria.

Support Product and Service; Here you simply go a step further by providing tips that could enhance your customer’s satisfaction of the product.                                                                     

The Short Messaging Services (SMS) are helpful business tools, especially for those who operate on a low budget or are trying to cut cost. All organizations and persons can tap into the immense advantages that bulk messaging brings; they include,

Churches/Mosques and any Religious institutions; with these tool, they can send text messages to new members and members whose attendance is becoming unstable; also they can send notices of meeting, inspirational messages etc.

Clubs are not also left out; they can send notice of meetings, club dues payment, and internal communication amongst members.

Target Customers; Bulk SMS can help you reach up to 95% of you target customers. How? Supposing you business and services is meant for people in Agege, Lagos State. You can acquire for phone numbers of individual in Agege and periodically send them promotion packages. Since the business is design for them. No doubt, they will contact you.

The list of users is endless and its benefits are massive and what readily comes to my mind whenever I think of bulk SMS is LOW COST of sending text messages and 95% TARGET AUDIENCE. In my opinion, as a person, you either get something for free or at its lowest cost.

How It Works;

  • Simply prepare the message for the intended persons or receivers
  • Collate their contact telephone numbers and send
  • All undelivered messages will be displayed and this also determines the cost of the messages sent.

Simply plain and cool! 

Customized SMS have all you need to enjoy Bulk SMS Marketing

 

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